Flat-Lay Run
$350≈ $17.50 per finished frame
- Up to 6 products
- White sweep + top-down flat-lay
- Dust, seam & fingerprint cleanup
- 2000 px squares + 4:5 feed crops
Spec 01 · Ships-to-studio product photography · Lyndhurst, NJ
Ten days out, your shop looks like your work.
Box up the mugs, the bars, the serums. We light them, shoot them, retouch them true to color, and send back 20–60 images cropped for Etsy, Shopify, and your feed — one invoice, $350 to $1,400.
Shot for
- Etsy shops
- Wheel-thrown ceramics
- Cold-process soap
- Indie serums & balms
Every frame is color-checked against the actual object on the table — not a preset, not a guess.
Spec 02 · The engagement, measured
The turnaround, in figures
You never leave your wheel, your pour room, or your packing table. From a quick call to a folder of finished files, here’s the whole job with the dimensions marked.
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01 — The call
15min
We talk SKUs, your shop’s current look, and where these photos actually need to live — listing, launch email, or feed.
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02 — Shot list
48hr
Your written shot list and packing slip land in your inbox: every angle, prop, and crop, signed off before tape touches the box.
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03 — On set
7days
From the day your box lands on Post Avenue to a private proof gallery you can comment on, frame by frame.
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04 — Delivery
20–60
Retouched images, exported 2000 px for Etsy and Shopify plus 4:5 feed crops, named by SKU so they drag straight in.
Spec 03 · Packages, invoiced per engagement
Pick your shot count
Every package covers white-sweep e-comm frames, glaze-true retouching, and exports sized for where you actually sell. Choose by how many products you’re putting in the box.
Shelf & Story
$785The launch-week favorite
- Up to 12 products
- Everything in Flat-Lay, plus one styled lifestyle set
- Props pulled from our shelf — linen, stone, dried botanicals
- Bundle & gift-set group shots
Full Launch
$1,400For a whole new collection
- Up to 20 products
- Two lifestyle sets built to your brand palette
- Detail macros: glaze drips, soap swirls, dropper texture
- 5-day gallery once your box lands
Bolt-ons
Add these at the call or straight from your proof gallery — they go on the same invoice.
Invoice payable by
- Extra retouched image$16 each
- Clipped transparent-background PNG$9 / image
- Hand-model set (hands holding your piece)$95 / set
- Prop sourcing beyond our shelf$65 + props
- Rush — gallery in 4 days+$140
- Insured return shippingAt cost
Spec 04 · Packing slip
What goes in the box
Everything ships to Post Avenue. Pack it like this and the shoot runs on the first try — no “can you send the blue one too?” emails.
Packing slipCheck before you seal
- One of every colorway, scent, or glaze you want on the page.
- A spare of anything fragile or one-of-a-kind-ish — we shoot the best, pack the rest.
- Your real packaging: boxes, labels, tissue, the sticker you’re secretly proudest of.
- A note card with your shop link and brand hex codes (screenshots totally count).
- A prepaid return label — or we’ll quote insured return at cost.
Ship to
Letterpress & Lantern
401 Post Avenue
Lyndhurst, NJ 07071 Plot the route to Post Avenue
401 Post Avenue
Lyndhurst, NJ 07071 Plot the route to Post Avenue
Close enough to drive? Drop-offs and pickups by appointment.
Spec 05 · Behind the lens
Lit like a lantern, checked like a proof
Letterpress & Lantern is a one-room studio on Post Avenue in Lyndhurst, NJ, set up for exactly the stuff your shop sells: speckled stoneware that eats light, cold-process bars that crumble if you look at them wrong, amber droppers that turn every lamp into a reflection problem.
The name is the method. Lantern: nearly every set starts with one key light, placed on purpose, then built out only if the product asks for more. Letterpress: every frame gets checked the way a printer checks a proof — color against the real object sitting on the table, edges, dust, and the label you spent three weeks designing.
If your glaze is a very specific celadon, the photo should be that celadon — not whatever the camera felt like that day.
The photographer · Letterpress & Lantern
So you won’t get a generic white-box template. You’ll get a shot list written around your SKUs, a gallery you approve frame by frame, and files named so they slot into your listings without a single rename.
Lit, shot and retouched at 401 Post Avenue, Lyndhurst, NJ
Spec 06 · Set 03, the color-block shelf
Color that matches the glaze
One hard key, a violet seamless, plinths painted to push your product forward. Every lifestyle round gets a set like this — matched to your brand palette, never pulled off a stock backdrop roll.
- Key · 1 hard strobe
- Lens · 100mm macro
- Retouch · matched to sample
Spec 07 · The fine print
Before you tape the box
The questions makers actually ask on the call — answered here so you can book with your mind already made up.
If you’re shooting on a windowsill right now, the Flat-Lay Run gets you 20 retouched images across up to 6 products — about $17.50 a frame — all under the same light. That consistency is what makes a shop grid read as a brand instead of a yard sale, and it’s the bit that’s hardest to fake at home.
Send one of each colorway, scent, or glaze you want on the page. For glazes that shift piece to piece, send two — we’ll shoot the one closest to what most buyers will actually receive, and tell you which one we picked.
We unbox the day your package arrives and email you a photo of the contents. If a piece shows up cracked, we pause that SKU, you file with your carrier, and the replacement slots into the same shot list when it lands.
Yes. Send three to five images you like — yours or anyone’s. We’ll match angle, crop, backdrop tone, and shadow direction, then note the setup in your shot list so next season’s reshoot lines up with this one.
Tuck a prepaid return label in the box, or we’ll quote insured return shipping at cost when your gallery is delivered. Local to Lyndhurst? Pick up from Post Avenue by appointment.
Every package includes one revision round on retouching — color, crop, cleanup. If an entire setup misses the mark, say so on the proof gallery and we’ll reshoot that set before your products ship home.
Spec 08 · Next step
Your next drop, already shot
Fifteen minutes on the phone and your shot list is on its way. Bring your SKU count and a rough launch date — we’ll handle the light.
Book the shot call- (201) 945-9566
- studio@letterpresslantern.com
- By appointment — book a call
- 401 Post Avenue, Lyndhurst, NJ 07071
Spec 09 · Send the brief
Tell us what’s in the box
Drop your details and a line about the products. We’ll reply within one business day to set up your 15-minute shot call.